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An image with architectural design spanning full frame with the Spectacular logo on top.
A woman looking to her left with her right hand lightly touching her neck.
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POTV

The Spectacular brand was created with a single purpose–community. Spectacular is a new professional platform for architects and firms to share, inspire and discuss their creative work around the globe. We established the brand identity from the ground up alongside an editorial digital experience.

Project Details

Year: 2019

Agency: Bright Bright Great
Lead Designer: Greer Mosher
Designer: Hemza Hajyousif
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Services:
Brand Identity
Creative Direction
Digital Design
Print Design

A computer sitting on top of a concrete ledge that features a view of the Spectacular website homepage.
White business cards with the Spectacular logo and contact info sitting on top of a slate colored rock.
A text lockup to showcase typography usage.
A peek of a phone sitting inside of a zipper bag.
White stationery featuring the Spectacular brand sitting on top of a black background.
A Spectacular branded poster laying on concrete steps.
White tote bag with black handles featuring the Spectacular logo on it sitting on top of a deep green bench.
A phone laying on a table surrounded by folders and a pen.
Poster design with architectural image center frame with logo and descriptor text.
Poster design with architectural image in the top right corner of the design with logo and descriptor text.
Poster design with architectural image at the bottom half of the design with logo and descriptor text.
Three column layouts of the Spectacular website design.
A 45 degree tilted and cropped view of a phone featuring the Spectacular app on display.
White t-shirt with Spectacular logo hung on cement wall with red decorative tape.
Yellow carpenters pencil featuring the Spectacular logo laying on a concrete ground.
A billboard with an architecture image in the background featuring the Spectacular logo and descriptor text on top.
Let's collaborate.
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About
Senior Brand Designer specializing in identity, art direction, and web design.
Based in Chicago, IL.
An illustration of Greer in her workspace.
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